Marketing Skill Assessments
Test your marketing skills by channel, or work through a realistic problem in a scenario simulator. Every answer is scored on the server, and each result links to the guide that teaches the topic you missed.
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SEO Skills Test
An advanced SEO test: 20 situation questions on crawling, indexing, redirects, structured data, spam policies and rendering, each answered with Google's rule.
Start the testPPC Skills Test
An advanced PPC test on Google Ads and Microsoft Advertising: auctions, match types, Smart Bidding, conversion tracking, structure and reporting.
Start the testMeta Ads Skills Test
An advanced Meta ads quiz: objectives, delivery diagnostics, the learning phase, Pixel and Conversions API deduplication, attribution and special ad categories.
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An advanced email marketing test: SPF, DKIM and DMARC, Gmail and Yahoo bulk sender rules, one-click unsubscribe, list hygiene, consent law and automation.
Start the testGoogle Analytics Skills Test
An advanced Google Analytics test: GA4 events, key events, attribution and channel groups, Consent Mode, reporting limits, Search Console and UTM tagging.
Start the testGEO Skills Test
An advanced GEO test on AI search: AI Overviews eligibility, Google's controls, AI crawlers, how answer engines cite sources, llms.txt and AI visibility.
Start the testContent Marketing Skills Test
An advanced content marketing test: helpful content, scaled and AI content, search intent, refresh and pruning, title links and snippets, and copyright.
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An advanced CRO test: A/B test statistics, experiment tools, Core Web Vitals, form and checkout usability, accessibility and landing page message match.
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Organic Traffic Drop Simulator
An SEO simulator: organic clicks fell the same week as a core update. Read the data, choose each next move and see how a senior SEO would diagnose it.
Start the simulatorGA4 Repair Simulator
A GA4 simulator: purchases in Google Analytics trail the order system and a payment gateway shows up as a referral. Find the causes in the data and fix them.
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An SEO migration simulator: two weeks after a domain and platform move, traffic is down. Triage redirects, canonicals, robots.txt and sitemaps in order.
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A marketing simulator: the CFO wants spend moved to the channel with the best reported ROAS. Weigh attribution, lift tests and bidding limits first.
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An email deliverability simulator: Gmail spam complaints spike after a promotion to an old segment. Decide what to pause, fix and warm back up, step by step.
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